If the number of reports published is a measure to go by, then the topic of sustainability is high on the agenda. In recent weeks and months some impressive work has been published by various parties. I thought it would be nice to give you links to some of the most important documents out there:
- Of course our own Vision 2050 remains a seminal document, describing what a sustainable world in 2050 could look like. This report will soon be followed up by a piece of work that WBCSD has called Changing Pace.
- Resource Revolution by McKinsey describes the challenges we face in order to meet the world’s energy, materials, food and water needs.
- Green Economy by UNEP describes pathways to sustainable development and poverty eradication.
- The Energy Report by WWF and Ecofys outlines a plan on how to move to 100% renewable energy by 2050.
- Towards the Circular Economy by the Ellen Macarthur Foundation presents the economic and business rationale for moving to an economy in which today’s goods are tomorrow’s resources.
- Expect the Unexpected by KPMG describes our ever more complex business environment and global sustainability megaforces. It features a number of future scenarios.
These are all impressive publications in their own right and no doubt, represent just a small proportion of other great pieces of work that are in progress elsewhere.
If you read all these documents it is amazing how much brain power we have already mobilized on the topic of what needs to happen for the world to move towards sustainability, and the role business and its leaders can and should play in this radical transformation.
From time to time, however, we ought to remind ourselves that publications alone are not enough. We do not need more diagnosis or analysis. But we do need to mobilize action, and focus on making these actions scalable. And we need to place the sense of urgency where it should be: on finding and implementing solutions. It would be nice to think that this will be the outcome of RIO+20.
We need to move from output to outcome....